Business & Burgers S01:E14 – Finding Your Core Message With The Draw Shop Co-Founder, Summer Felix

Summer Felix has been in Internet marketing “since Internet happened.” Her unique ability to connect with anyone and take on their voice led her to co-found The Draw Shop, a whiteboard animation studio whose goal is to make jaws drop and mouths say “Whoa!” With The Draw Shop, Summer helps her clients hone their core messages and translates those messages into whiteboard animation videos that have proven to increase sales and marketing success.

The success of The Draw Shop was immediate. Summer, and her co-founder Erik Kerr, sold four videos before they even incorporated. But The Draw Shop is just one of the many successes of Summer Felix. Prior, she had owned and sold numerous online businesses and had made a big name for herself in the copywriting and ghostwriting worlds. Summer’s success in writing continues today with her novels “The Right One” and “Lost and Profound”.

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